Filing for a U.S. trademark requires a filing fee of at least $225. These filing fees are paid to the United States Patent and Trademark Office (USPTO) and are not refundable, even if your application gets denied.
Our trademark packages start at $2,000. We have payment plans available.
If you would like to learn more about our prices and our packages, please contact us.
A trademark can be a business name, logo, tag line, product line, course name, book series, podcast, blog, or other "source identifier" for your business. Think of trademarks as your brand - when you customers see "X," they know it's coming from your business.
Trademarks prevent customer confusion. Wouldn't it be confusing if there were two Apple computer businesses and you didn't know which one you were getting your MacBook from?
Trademarks are vital for a growing business. They allow you to exclusively claim your brand assets so that (1) a competitor won't steal them and (2) you don't have to worry about another business making you change them.
The real question is why wouldn't you protect what you've built?
Building a business that offers quality products and/or services takes enormous amounts of hard work, dedication, and courage. The effective branding of those products or services takes valuable time and creativity. It only seems right that you protect your considerable effort and investment. Think of the sales you could lose if another company opened up down the street using your same name.
As you would guard your personal and financial information, as a business owner, you need to take proper steps to protect your brand in order for it to remain your brand identity.
When you use a name, logo, or tag line as a trademark without registering it, you do gain some level of protection from consistent use over time. This is known as "common law" trademark protection. Common law trademark protection is geographically limited. It only protects where you've been using the mark. If you launch your business and only sell products or services in New Orleans but plan to expand beyond that, you will not be protected outside of New Orleans. Anyone could start using your mark in Miami, or in Chicago, or anywhere else in the country and you would have no rights to stop them. You also would not be able to expand under that trademark in those areas.
Federal trademark registration gives you immediate federal protection throughout the entire United States regardless of where you're currently operating. Without federal protection for your brand, you are playing with fire and ultimately taking a big risk not getting burned.
Trademark laws are complicated. There is no sugar-coating it.
For most entrepreneurs, your brand is one of your biggest and most valuable assets (probably your most valuable). You need to make sure you protect your trademarks, but you also need to be confident that you understand how to properly protect your brand so that you have peace of mind.
Hundreds of trademark applications are filed each year, and a majority of them get rejected. You can file an application on your own or use a "low cost" document completion service, but you won't get an understanding of how trademarks work and what is in the best interest of your business.
Working with a trademark attorney will give you the following advantages:
We have the following services available to help you protect your brand and secure your rights. If you are interested in any of these services, you can hit us up via the form on the Contact Us page or schedule a one-on-one call with Nicole.
U.S. Trademark Application
We can help you apply for a U.S. trademark registration. We will conduct a comprehensive clearance search of several databases, prepare and submit the application, and represent you throughout the entire application process. When the application is successful, or if there are challenges along the way, we will keep you updated and work with you on the next steps.
Search and Monitoring
If you are not ready to apply for a trademark registration, you should still be closely monitoring the federal trademark database to make sure that no one attempts to claim a trademark that is similar to yours.
If you already have a registration in place, you have a duty to monitor the database and enforce your rights. If you do not enforce your rights timely, you risk losing your strong trademark protections.
We offer search and monitoring services starting at $400.
If you would like to speak with a trademark attorney for advice about your trademarks and which service (if any) we recommend, you can schedule a one-on-one call with Nicole.
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